Fred Luddy

Behind the name: Meet Fred Luddy

Where technology meets innovation, you’ll find Fred Luddy.

A serial entrepreneur and the founder and Chairman of the Board of ServiceNow, Luddy sees tomorrow while others are still figuring out today. His pioneering approach to programming helped him develop the concept of platform as a service in cloud computing, catapulting ServiceNow into a multi-billion dollar company and landing Luddy on the cover of Forbes Magazine as one of the top 100 innovators alive.

Born in New Castle, Indiana, Luddy arrived on the IU campus in 1973 and immediately pursued his passion for programming. He saw the future in technology, and he found success beyond his wildest imaginations. When a setback in the early 2000s left him looking for a new path, his drive to identify the next revolution allowed him to see how ServiceNow could make an impact on the world.

The willingness to accept change has been a hallmark of his career.

The world today is so different than it was even 10 years ago. If the world and the human condition is going to change, and change radically, I surely would rather be part of the driving force of that change than to have it thrust upon me.